Hey everyone, welcome back to the UX writing challenge series. Let’s get started.
The Challenge
Scenario: A short-haul truck driver has a phone app that monitors his route, schedule, fuel & deliveries.
He has 6 more deliveries before stopping for fuel and lunch. Due to unexpected traffic, he’s behind schedule.
He can choose to stay on his planned route for a few more stops, but risk running low on fuel and missing lunch, or he can get fuel and lunch now and finish the deliveries later.
Challenge: Write a push notification alerting him of this dilemma and options.
Headline: 30 characters max
Body: 45 characters max
Button(s): 25 characters max
Many e-commerce websites offer delivery solutions either from their own company delivery service or via third party courier services based on the location, service availability etc. However, with increase in e-commerce solutions there is increase in competitors.
In any business customer satisfaction should be their top priority because without a customer, there will be loss in business. So, to keep up with such competition and gain customers, websites offers some additional options such as one-day delivery, 2–5 hours delivery etc. Because of this, there is increase in pressure on delivery drivers to deliver couriers on-time to keep customer’s promise.
Although companies provide instructions to drivers on completing their work, drivers can make some decisions on their own based on the situation that they are in and work accordingly. The above scenario is similar to what we are discussing. Let’s see a solution that I think will be appropriate.
The Solution
Headline: Alert! You are behind the schedule.
Body: Follow your timeline or re-route accordingly.
Buttons: Re-route. Stay on route.
Thank you for reading the article. Hope you have a nice day. Comment your suggestions below.
